Noticed a couple of vans today , not electrical , the big , ugly Mercedes transit type things .
Totally plastered in lettering , all colours ,all sizes , various phone numbers , websites , emails etc ..some lettering sloping at an angle , a great montage of trade recommendation logos.
Who was it ? No idea ! Far too complicated . Don't fall into that trap.
You've made it when all you need to put is ...BT ...or... British Gas...or Eddie Stoppard. They don't need to put anything else .
Another mistake, and I see it a lot , is, say .....Steptoe Ltd Phone 123456789 . Ok , give us a clue ...do you think you are so well known that we all know what you do ?
Or something like ....Jones Bros. Ltd ..... Facilitators & Providors :C
I think even one liveried van will make an impact , locally anyway, even when just outside a job for a few weeks say.
I think you need :-
Name .. Home area ....trade ...disciplines ....contact number..... trade body logo.
So:-
STEPTOE & SON Ltd
ELECTRICAL CONTRACTORS ( or ELECTRICIANS ..or ELECTRICAL ENGINEERS)
Manchester
Commercial-Industrial-Domestic Installations
Tel; 1234567890
Nice & simple , gets your name across
Or theres a van in my area ....Kane & Abel , Roofers ( Sticks in the mind )
Or there used to be a Sikh builder's van that said " You've tried the Cowboys now try the Indians"
Totally plastered in lettering , all colours ,all sizes , various phone numbers , websites , emails etc ..some lettering sloping at an angle , a great montage of trade recommendation logos.
Who was it ? No idea ! Far too complicated . Don't fall into that trap.
You've made it when all you need to put is ...BT ...or... British Gas...or Eddie Stoppard. They don't need to put anything else .
Another mistake, and I see it a lot , is, say .....Steptoe Ltd Phone 123456789 . Ok , give us a clue ...do you think you are so well known that we all know what you do ?
Or something like ....Jones Bros. Ltd ..... Facilitators & Providors :C
I think even one liveried van will make an impact , locally anyway, even when just outside a job for a few weeks say.
I think you need :-
Name .. Home area ....trade ...disciplines ....contact number..... trade body logo.
So:-
STEPTOE & SON Ltd
ELECTRICAL CONTRACTORS ( or ELECTRICIANS ..or ELECTRICAL ENGINEERS)
Manchester
Commercial-Industrial-Domestic Installations
Tel; 1234567890
Nice & simple , gets your name across
Or theres a van in my area ....Kane & Abel , Roofers ( Sticks in the mind )
Or there used to be a Sikh builder's van that said " You've tried the Cowboys now try the Indians"
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